Tag: Customer Experience

Hello Hussein, can you share with us your professional journey and how you became involved in the field of AI and technology, leading to your role as co-founder of Momentable?

I’ve always been fascinated with technology and sci-fi. AI is one of those things that sticks in your mind, and you can’t help but think about it.

I studied engineering and worked in tech, and even with all the advancements in technology we have been witnessing in the past two decades, AI was one of those things that we always thought would remain a sci-fi pipe dream for a long time.

This is not because there was nothing happening. But those who work in tech know it takes a while for the evolution of these technologies, and advancements are usually several degrees of separation from the regular user.

I’m always learning, reading, and building tech products, so AI was a field of study; however, implementing it was never accessible for early-stage products.

The status of AI has forever changed. OpenAI’s ChatGPT launch has had a remarkable impact on the field of AI and tech in general. AI is now available for regular users. People like me working in tech can now use AI in everything they are doing, which will accelerate product development and will impact the kind of products we can build and deliver to customers.

In addressing concerns surrounding AI ethics, you mentioned the importance of regulatory measures, technological transparency, and societal readiness. Could you elaborate on how Momentable approaches these areas to mitigate potential ethical dilemmas?

With great power comes great responsibility. AI is a powerful technology, and it’s very easy for those wielding it to amplify the impact of the good and the bad in the work they do.

While we, in the tech space, are doing our very best to build great products that deliver great value, we are not social scientists, psychologists, or public servants. So, we can’t be expected to regulate and supervise ourselves, nor can we evaluate the impact of these technologies and the products using them on the individual and on society.

It’s great when companies have values, codes of ethics, missions, and visions; however, those are not enough. Just like we do not rely on drivers to drive safely, we have traffic laws, signs, lights, and we make sure people driving a car are licensed and trained. We need to do the same with technologies, which, I would argue, have a massive impact on shaping our future as a species more than anything we’ve ever had in our history.

At Momentable, we are acutely aware of the impact of generative AI on our stakeholders, artists, cultural organizations, and art lovers. We engaged our stakeholders, ran several experiments where generative AI created artworks with input from artists, with their permission and consent.

In addition to using AI to enhance customer experience on our platform, we are using the learnings to evolve our product and introduce Generative AI in a thoughtful way that adds value and advances the art and culture space.

To Know More, Read Full Interview @ https://ai-techpark.com/aitech-interview-with-hussein-hallak/ 

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Business in a dynamic environment no longer considers data a luxury; it’s the fuel that makes wise decisions and drives business success. Imagine real-time insights at your fingertips regarding your customers or the ability to identify operational inefficiencies buried in data sets. Be empowered to drive growth by making data-driven decisions that enable you to optimize marketing campaigns and personalize customer experiences.

However, unlocking this potential is where many of the SMBs struggle. Traditional data analytics solutions often come with fat price tags, thereby positioning themselves beyond companies with limited resources. But fear not! That doesn’t mean it has to be a barrier to entry into the exciting world of data-driven decision-making.

What are data democratization and self-service analytics?

Data democratization means extending access to organizational data to all employees, regardless of their technical nature. It essentially rests on the very foundation that the availability of data should be such that everybody in the entity can get access to information for making decisions and creating a culture that is transparent and collaborative in nature.

Self-service analytics involves tools and platforms that allow users to perform analysis on their own, outside the IT department. They are designed to be user-friendly enough for people in other functions within a company to generate reports, visualize trends, and extract insights on their own from any data they may want.

For small and medium-sized businesses, the benefits that come from data democratization and self-service analytics are huge:

Empower Employees to Make Data-Driven Decisions:

Arm workers at all levels with the ability to make more informed decisions that will have improved outcomes and innovative implications by providing them with relevant data and the proper tools with which to analyze it.

Improve Operational Efficiency:

Much of this IT bottleneck is removed through self-service analytics, improving operational efficiency and increasing decision-making at high speeds.

Gain Insights from Customer Data:

With data democratization, SMBs can get a closer look at customer behavior and preferences to ensure better customer experiences and focused marketing.

Basically, data democratization and self-service analytics democratize the power vested in data to drive efficiency, innovation, and growth within SMBs.

To Know More, Read Full Article @ https://ai-techpark.com/data-democratization-and-self-service-analytics/ 

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Raj, please share key insights into your role as the Founder and CEO of Techwave and your journey contributing to its rapid growth.

As the Founder and CEO of Techwave, my journey has been one of relentless pursuit of excellence and innovation. Steering Techwave from its inception to becoming a global leader in digital transformation services has been both challenging and rewarding. My role has demanded a visionary outlook to foresee industry trends, a strategic mindset to navigate market dynamics, and a people-first approach to leadership. This trifecta has been crucial in contributing to Techwave’s rapid growth. We’ve expanded our global footprint, diversified our service offerings, and nurtured a culture that champions innovation, inclusivity, empathy, and continuous learning. My leadership philosophy has always been about empowering our teams, fostering a collaborative environment, and placing our clients at the center of everything we do.

What notable accomplishments has Techwave achieved under your leadership, particularly in terms of expansion, capitalization, and employee engagement initiatives?

Under my stewardship, Techwave has achieved remarkable growth, a testament to our innovative solutions, customer-centric approach, and the dedication of our global workforce. We’ve significantly expanded our presence, now operating with a prominence presence in 11 countries across the globe and serving a diverse client base across industries. Our workforce has grown to over 3000 associates, a reflection of our robust expansion and capitalization strategies.

Our employee engagement initiatives, particularly the SPARK framework, underscore our commitment to creating a vibrant and inclusive work culture. This framework focuses on engaging employees, fostering community engagement, and promoting diversity, which has significantly contributed to our high levels of employee satisfaction and retention.

Our corporate social responsibility efforts, like supporting the Houston Food Bank and participating in Primiethon – The Hope Run, reflect our commitment to making a positive impact in the communities we serve. These initiatives, alongside our accolades such as Asia’s Best Employer Brand Award and the President’s Volunteer Service Award, highlight our achievements in fostering a culture of excellence and community service.

How has Techwave positioned itself to stay ahead in a competitive digital landscape?

In a rapidly evolving digital landscape, staying ahead requires agility, foresight, and a commitment to innovation. At Techwave, we’ve positioned ourselves at the forefront of digital transformation by continuously investing in emerging technologies and nurturing a culture that embraces change. Our R&D efforts are focused on leveraging AI, machine learning, cloud-native technologies, and blockchain to develop solutions that address our clients’ most complex challenges of today and tomorrow.

We prioritize understanding our clients’ unique needs and market dynamics, which enables us to tailor our solutions for maximum impact. Our approach to innovation is not just about adopting new technologies but integrating them in ways that redefine business processes, enhance customer experiences, and drive sustainable growth.

To Know More, Read Full Interview @ https://ai-techpark.com/aitech-interview-with-raj-gummadapu/ 

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The rise of Generative AI (GenAI) has enormous potential for the banking and finance industries. By utilizing GenAI, banks and credit unions speed applications from submission to approval, save time and effort, and deliver a desirable customer experience.

A recent report from the Society for Human Resource Management (SHRM) and The Burning Glass Institute details how GenAI will have an outsized role on the banking and finance industries. The report lists Morgan Stanley, Bank of America and Northwest Mutual as some of the organizations that are most likely to capitalize on the implementation of GenAI. Their study also measures GenAI exposure among several different professional industries; “investment banking and securities dealing and brokerage” measured third highest while “mortgage and nonmortgage loan brokers” ranked highest overall. If SHRM and The Burning Glass Institute are so convinced that GenAI will profoundly alter how financial institutions operate, what will that change look like and why does it matter?

GenAI is distinct from other forms of automation by its ability to automate what is typically considered knowledge work. This represents a sea change in how professional industries, including financial services, will implement automation technology in their workplaces. In fact, financial services are especially dependent on repetitive manual processes requiring specialized knowledge. Processes like loan underwriting and credit card applications require knowledge workers to manually input data and individually connect with customers or members, which takes up the majority of workers’ time and tasks.  GenAI excels in automating repetitive, manual tasks—such as data processing and pattern identification—streamlining operations and freeing up valuable time for knowledge workers.

The applications of GenAI within financial services manifest in both evident and nuanced ways, each offering distinct advantages to forward-thinking institutions. Many industries have begun employing GenAI solutions as chatbots for customer service, and financial services are no exception. GenAI-powered chatbots, operational around the clock, offer an immediate response to customer inquiries, significantly reducing the need for direct intervention by skilled professionals and enhancing service efficiency.  However, these solutions become even more compelling for financial institutions when embedded in the bank or credit union’s broader systems. For example, a loan applicant can interact with a GenAI-enabled chatbot and get a real-time status update on their loan status by providing a few identifying details. In this way, GenAI increases efficiency while also directly improving the customer or member experience.

GenAI technology is novel, and its implementations are sure to evolve further in the coming months and years. However, its potential for financial services is undeniable. In order for banks and credit unions to take full advantage of this nascent technology, financial institutions need to create AI policies, complete digital transitions and start exploring and investing in GenAI use cases now.

To Know More, Read Full Article @ https://ai-techpark.com/how-generative-ai-enhances-credit-unions-and-community-banks/ 

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In the digital era, spatial computing (SC) is a rapidly evolving field as we have started to interact with humans and machines in three-dimensional spaces. Technologies under this umbrella, including augmented reality (AR) and virtual reality (VR), can redefine the enterprise’s interaction with these gadgets and unlock a new realm of possibilities and opportunities.

Today, spatial computing is no longer a vision but a reality for finding the correct applications in numerous fields, especially in the business world.

In this AI Tech Park article, we will take a closer look at how spatial computing is the new solution for IT professionals who are looking to improve their data analysis and process optimization.

The Technology Behind Spatial Computing

Spatial computing has emerged as an interactive technology that can merge the digital and physical worlds, allowing users to interact with computers in an immersive and seamless manner.

With the help of a wide range of technologies, such as artificial intelligence (AI), camera sensors, computer vision, the Internet of Things (IoT), AR, VR, and mixed reality (MR), IT professionals can develop new technologies, a seamless business process, and better data analysis to optimize the process.

This technology employs numerous devices and hardware components to provide an interactive customer experience. A few well-known devices in the business world are smart glasses such as Apple Vision Pro and Meta Quest 3, which interface virtual objects with the real world.

Another interactive spatial computing technology is the depth camera by Microsoft Azure Kinect and the Intel RealSense D400 series, which captures the depth of the physical world and creates virtual objects that will fit into the real world.

Spatial computing leverages numerous technologies, such as machine learning (ML), advanced sensors, and computer vision, to understand and interact with the physical world.

Computer vision, also a subset of AI, enables computers to process and understand visual information by tracking users’ movements and understanding the environment. This allows IT professionals to create a digital representation of the physical world, which can be further used to overlay digital content onto the real world.

ML is another key technology in spatial computing that IT professionals use to train computers to understand and predict user behavior. For instance, if the user reaches to touch a digital object, the computer needs to understand this information and take action to respond accordingly and further predict the user’s future actions.

Sensors are also an essential component of spatial technology as they provide the data that the computer needs in the physical world, which includes the user’s behavior, environment, and interaction with digital content.

Spatial computing is indeed considered the future of technology, as it has the potential to revolutionize any industry by enabling human interaction with machines and the environment. This innovative blend of the virtual and physical worlds provides immersive experiences and boosts productivity. At its core, spatial computing integrates MR, VR, and AR to bridge the gap between the real world and the digital realm, which helps shape the future of technology.

To Know More, Read Full Article @ https://ai-techpark.com/spatial-computing-in-business/ 

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As we have entered the digital era, data and analytics strategies (D&A) have become important, as these technologies can transform any business during a massive data spike. According to global research, it was observed that around 2.5 quintillion bytes of data are produced by IT companies every day; therefore, to understand the importance of data, every employee must be data literate.

For a better understanding of data, the Chief Data Officers (CDOs) play an important role in making every employee data literate, i.e., able to understand, share, and have meaningful insight into data.  

With this mindset, organizations can seamlessly adopt emerging and existing technologies and transform their business outcomes across all departments while fostering quality decision-making, innovation, and a better customer experience. The CDOs

In this exclusive AI TechPark article, we will discuss the evolution of data literacy and how it can transform any organization into a data-literate one.

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The Evolution of Data Literacy in the Technological Era

In the past few decades, data literacy has experienced a significant transformation with the introduction of new technologies and the explosion of data. This shift has ignited from traditional data analysis to a modern era of big data that has redefined the way organizations can make data-driven decisions.

To analyze data, data scientists and analysts were confined to basic statistics and simple datasets. Even to analyze the data, data professionals needed more tools, narrow, small-scale datasets, and internal data sources. However, in the late 20th century, there were a lot of technological advancements, such as the introduction of data storage, big data, and cloud computing. This helped data scientists collect and process massive amounts of data from complex, unstructured datasets that could be further analyzed for deeper insight.

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As a result of these technological advancements, the power of data has become a center point for developing strategic planning and seamlessly operating business efficiency in the IT industry. Thus, data literacy becomes equally important to developing a data-literate workforce and ensuring that professionals harness the full potential of data for competitive advantage in the data-driven landscape.

Data is necessary, empowering at both individual and organizational levels by creating a pathway to harness real-world data-driven decision-making and data-driven organizational strategy.

In an era where artificial intelligence, data analysis, machine learning, and big data are driving critical business decisions and the ability to steer through complex datasets and extract business insights, data literacy is the epitome of enhancing employability, making informed business decisions, driving innovation, and gaining a competitive edge.

To Know More, Read Full Article @ https://ai-techpark.com/understanding-data-literacy-in-the-digital-age/ 

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Neda, please share some key milestones and experiences from your professional journey that have shaped your perspective and approach as Chief Product Officer at Stibo Systems.

I have the honor of mentoring a couple of young leaders, and they ask this question a lot. The answer I always give is that I approach each day as an opportunity to learn, so it’s difficult to pinpoint a specific milestone. However, there have been some crucible moments where I made radical decisions, and I think those moments have influenced my journey. One of them was my shift towards computer science. Despite having a background in linguistics and initially aspiring to be a teacher, I took a complete shift and decided to explore computer science. Programming was initially intimidating for me, and I had always tried to avoid math throughout my student life. I saw myself more as an art and literature person, and that gutsy shift turned out to be a great decision in the long term. The decision was made by me, but it wouldn’t have turned into a success without support from my mentors and leaders – it’s super important to have champions around you to guide you, especially early in your career.

Another significant moment was when I accepted a consulting job that involved phasing out legacy systems. This required negotiating with users who would lose functionalities they had been using for years. These conversations were often challenging, and I was tempted to quit. However, I made the decision to stay and tackle the problem with a more compassionate approach towards the application users. It was during this time that I truly understood the nature of change management in the product development process. People find it difficult to let go of their routines and what has made them successful. The more successful users are with their apps, the less likely they are to embrace change. However, sometimes solutions become outdated and need to be replaced – plain and simple. The challenge is how to build a changing product while ensuring that users come along. This story applies to Stibo Systems. We have been around for over 100 years and have managed to transform our business. Stibo Systems is a perfect example of how to build lasting products, be open to change and transformation and make sure you aren’t leaving any customers behind.

Could you provide an overview of Stibo Systems’ mission and how it aligns with the concept of “better data, better business, better world”?

Our heritage extends far back, but we are a cutting-edge technology company. We specialize in delivering data management products that empower companies to make informed decisions, resulting in remarkable outcomes. This approach not only contributes to our sustainable growth but also supports our profitability, allowing us to reinvest and expand.

Our mission statement encapsulates our business ethos – one with a strong sense of conscientiousness. Our primary focus revolves around doing what’s right for our customers, employees and the environment. Customer satisfaction is at the forefront of our priorities, evident in our high software license renewal rates, a testament to our commitment to delivering top-notch products and services.

Moreover, we hold a unique position in the market as one of the few major companies headquartered in Europe. Europe is facing increasing pressure to embrace sustainable practices, and we are actively engaged in leading this transformation.

To Know More, Read Full Interview @ https://ai-techpark.com/aitech-interview-with-neda-nia/ 

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Empowering Change: Women Leading the Generative AI Revolution in Marketing for International Women’s Day

Shaping the Future: Women Leaders Spearheading Generative AI and Marketing Innovation for International Women’s Day

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“Inspire change” sets the tone for this year’s International Women’s Day theme. It’s a fitting reflection of the ever-evolving nature of marketing, where change is the only constant. The last third-party cookie has finally crumbled, privacy laws are tightening, and now, Generative AI is quickly ushering in a new era of innovation and adaptation.

With mounting research demonstrating that gender-diverse teams outperform their peers time and time again, we turned the conversation over to the exceptional women thought leaders who are at the forefront of shaping the narrative surrounding Gen AI and marketing.

Let’s dive into their insights and experiences:

Julie Shainock, Managing Director Travel, Transport & Logistics (TTL) at Microsoft

Shainock is responsible for developing Microsoft’s point of view and future strategy for our WW Travel and Transport Industry. She is focused on leading the airlines, hospitality companies, cruise and freight logistics and rail companies to driving innovation that will enhance the customer and employee journey, while driving increased productivity and cost reduction with the use of Microsoft’s technology and its ecosystem of solution partners.

Generative AI is set to revolutionize the Travel, Transport, and Logistics industries by delivering unprecedented levels of personalization, efficiency, and innovation. It’s not just about automation; it’s about creating intuitive, seamless customer experiences and unlocking new levels of operational efficiency. For organizations to tackle the full potential of GenAI effectively, establishing a clean data foundation and a clear strategic vision for desired outcomes is critical.”

Heather Roth, Director of Digital Strategy, Slalom

Roth has over a decade of experience in digital strategy and analytics, marketing technology, AdTech and marketing transformation for a variety of clients in all key industries, both midmarket and enterprise.

“The promise of Generative AI in marketing has brought forward the importance of data quality and having a strong data strategy. For years, marketers have operated around data owned by publishers, often piecemealed together in different platforms and spreadsheets. The ability to execute on Generative AI tactics is only as good as the data you put into it, which is really driving companies to focus on understanding what data is needed across the business to execute on AI-driven experiences and making investments in owning their data and building out higher quality data inputs. The investment in data maturity has accelerated by years in a matter of months.”

To Know More, Read Full Article @ https://ai-techpark.com/women-leaders-in-marketing-gen-ai/ 

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In the business world, when major companies decide to combine, it’s a big deal. These moves shake up the norm and can turn not only the organizations, but the entire industry on its head. But as the dust settles on the agreement, a new challenge looms large on the horizon: how to bring together two different sets of data into one without jeopardizing customer experience.

As a developer of a customer data platform (CDP), I’ve observed first-hand the challenges and opportunities that arise during these transitions where data is involved. In this article, I’ll share insights on why effective data integration is critical in M&A scenarios and outline best practices to ensure a smooth, efficient, and value-generating process.

The Dance of Data: A Merger’s Make-or-Break Moment

Mergers bring together not just the businesses themselves on paper, but also diverse customer groups and distinct corporate cultures. Combining these elements successfully requires well-orchestrated data integration. It’s this integration that allows businesses to grasp the complete landscape of a newly combined customer base. Understanding this landscape is essential—it empowers them to serve customers more effectively and unlocks the potential for strategic cross-selling opportunities.

As Bill Gates once wrote, “The most meaningful way to differentiate your company from your competition, the best way to put distance between you and the crowd, is to do an outstanding job with information. How you gather, manage, and use information will determine whether you win or lose.” That’s never more true than in the world of M&A, where data integration is the key to accessing operational synergies, amplifying strategies, and deepening customer engagement.

When Amazon bought Whole Foods for $13.7 billion back in 2017, it wasn’t just about absorbing a national grocery chain. It was a masterclass in merging worlds. Amazon, with its tech dominance and data expertise, brought Whole Foods into the future. They tuned into customer preferences with precision, streamlined store operations, and expanded Whole Foods’ customer base.

Once the merger was complete, the grocery chain began using data for targeted promotions and discounts to Amazon Prime members. It also shifted to a centralized model to better manage local and national products, and stores adopted a just-in-time approach for stocking perishable food, streamlining inventory, and ensuring freshness.

This example highlights the potential for data integration to accelerate business wins and tap into new audiences. But to make the most of the opportunity, there are several important steps involved.

Finally, by pinpointing potential risks, from compliance issues to data security, you’re not just planning for a smooth merger—you’re building a resilient, long-term data infrastructure. This is the path to successful data integration, one where clear goals, the right tools, impeccable data, open communication, and empowered people come together to create a whole that’s greater than the sum of its parts.

Data integration in the context of M&A is more than a technical challenge; it’s a strategic initiative that can significantly influence the merged entity’s future trajectory. A methodical, goal-oriented approach that prioritizes data quality, stakeholder engagement, and the use of sophisticated integration tools will serve as a foundation for success.

To Know More, Read Full Article @ https://ai-techpark.com/a-guide-to-mastering-ma-data-integration/ 

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Over the last few decades, innovative technologies have changed the future of business dynamics. Therefore, every industry uses the latest technologies to move forward, and CIOs are responsible for driving such technological changes within organizations. According to Globe Research, it has been witnessed that more than 27.7% of digital transformation for better customer experience (CX) initiates are sponsored or owned by CIOs, which indicates the rapid change in customer expectations.

For a better understanding and deployment of innovative digital transformation, CIOs need to work closely with other C-suites and department managers to enhance the customer experience and gain a competitive advantage in this digitized world.

Innovate the Customer Journey

With the recent development of technologies, companies are accelerating their business to attract innovative services and retain customers looking for a better-personalized experience, fast and secure applications, or software. Further, the new applications enable dynamic online ordering operations, such as same-day delivery or pickup, which helps customers interact with the organizations instantly.

For a better understanding of the applications or software, CIOs and business leaders can come up with an entire customer journey strategy involving the front end and the back end, making sure the circle is completely connected. Let’s consider the example of Zara, a multinational fashion company that announced that they are closing their 1200 stores across the USA and will start investing in developing an integrated omnichannel journey that will cost more than $3.1 million. This revolutionary change will help e-commerce, the supply chain industry, software development companies, and inventory management companies take innovative steps and make proactive approaches to problems and opportunities to identify resolutions.

Digital transformation, especially to upgrade the customer experience, is a journey; therefore, CIOs must be ready to restructure their strategies numerous times so that they fit their business objectives and goals. However, to embrace such change, CIOs are required to collaborate with every business leader and employee in the organization to increase the speed of executing data strategies, improve the customer experience, and conduct continuous reassessment of the change management process.

To Know More, Read Full Article @ https://ai-techpark.com/3-innovative-cio-strategies-for-enhanced-customer-experiences/ 

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